The Sports Team Brand Hierarchy Conceptual Framework
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The Integrative Conceptual Framework for Assessing Brand Equity in
PDF) The Integrated Conceptual Framework for Understanding Perceived Brand Equity in Professional Sports Teams
IJERPH, Free Full-Text
What Is A Brand Pyramid And Why It Matters In Business - FourWeekMBA
Chapter 6 advertising-design theoretical framework and type of
The Integrative Conceptual Framework for Assessing Brand Equity in
PDF) The Integrated Conceptual Framework for Understanding
Sage Reference - The SAGE Handbook of Sport Management
Frontiers An Empirical Exploration of Sports Sponsorship
Full article: Fans identification: the bright side of football
Perceived Brand Differentiation.
