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Why Are Millennials Still Attached to American Girl?

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Why Are Millennials Still Attached to American Girl?

Lizzie Feidelson on the book “Dolls of Our Lives,” about millennials’ and Gen Z-ers’ ongoing interest in American Girl dolls.

The 21st Century Economy Convinced Millennials Having Kids Isn't

The 21st Century Economy Convinced Millennials Having Kids Isn't

Mary Mahoney (@MaryMahoney123) / X

Mary Mahoney (@MaryMahoney123) / X

American Girl Announces 'Historical' '90s Dolls

American Girl Announces 'Historical' '90s Dolls

Carrie Phillips, Ed.D. on LinkedIn: #ama #highered

Carrie Phillips, Ed.D. on LinkedIn: #ama #highered

The New American Girl Dolls Are From the 90s, Millennials Are

The New American Girl Dolls Are From the 90s, Millennials Are

Millennials Grow Up, But American Girl Is Forever - Fashionista

Millennials Grow Up, But American Girl Is Forever - Fashionista

Boomers hate to talk about pay, but 81% of Gen Z welcomes full candor

Boomers hate to talk about pay, but 81% of Gen Z welcomes full candor

Donald Trump and I Have the Same Favorite Song

Donald Trump and I Have the Same Favorite Song

Briefly Noted Book Reviews

Briefly Noted Book Reviews

From its conception in 1986, the American Girl Doll company has welcomed millions of young American girls, target age 7-12, into the worlds of dozens

We Are All American Girls: How The American Girl Doll Franchise Invested  Millennials and Generation Z Girls Into Learning About American History

We Are All American Girls: How The American Girl Doll Franchise Invested Millennials and Generation Z Girls Into Learning About American History

The Longest, Least-Remembered Great American Novel

The Longest, Least-Remembered Great American Novel